She’s not just a hugely successful pop singer in Korea, but Lee Hyori will be getting an enormous boost of international attention as well, after Calvin Klein recently announced that she’ll be their next model representative for Asia. She will be receiving a quite lucrative sum for such a brief 6 month contract, but the CK brand, well aware of her tremendous influence over Asian teenage fashion, knows that the investment will be well worth the cost. When asked why Lee Hyori was chosen over other attractive candidates, Calvin Klein representatives responded, that when they envisioned their new Asian model, they visualized someone with “a sexy, modern and fresh image,” and Lee Hyori was their top choice..
Tags: lee hyori